So, you have this really great product that you think everyone would love to have, and you have a marketing budget of about zero. What do you do?
There are a lot of ways to tackle this situation, but most of the advice out there focuses on spending lots of money on social media posts and search engine ads. What do you do if you do not have a lot of money set aside for any type of advertising?
Here are some great little marketing tricks that will not cost you a lot of money, and most of them are quite simple to set up. The only downside to marketing without money is that getting the results you want might take longer than you had hoped. Not forever, but a little longer than doing Facebook blasts of your latest product.
Take a look at the following cheap product promotion ideas to see if anything inspires you:
Budget Marketing Ideas
There are so many groups on Facebook, and the web in general, that it is really easy to find like-minded people who are struggling every day to get traffic to their stores and listings. If you create a group where you can all come together, you can create an atmosphere where everyone helps each other independently of the group.
10 artists in a group can share the other nine artists’ work with their followers, which increase their exposure to more people. Networking has always been the key to getting more sales. From the first elixir wagon in western towns to today’s internet age, sharing information is the easiest thing to do and the least expensive.
- Email marketing
What if you don’t have an email list? It’s okay. You can start one by doing a giveaway of one of your products. You tell everyone on your social media accounts that you have a giveaway and ask them to sign up to be eligible to win. There are some rules around giveaways on Facebook, so make sure that you understand what you can and cannot do before your set out on a giveaway. Then take the email information you get and put them on your email list. Make sure that when they sign up, they know they are getting future emails from you.
Even if you only have one sale, you have one person on your email list, so email them.
There are a lot of cheap product promotion ideas that won’t cost you a lot of money, so if these product promotion ideas do not work at first, keep working at them until you start to see the sales come in. From there, it will be hard to keep up.
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